Nairobi is always our busiest travel trade expo – our July 2023 Expo attracted 452 trade from 150 Kenyan companies over the three days.

For the July 2024 expo we have decided to use just one venue Sarova Panafric instead of moving from one hotel to the next and battling the Nairobi traffic.

We are again expecting 35 – 40 exhibitors from all corners of Africa.

This Spotlight TravelExpo will be a Spotlight on Everywhere – outbound overseas travel, regional tourism within Africa & domestic tourism in Kenya.

Spotlight TravelExpo Nairobi is supported by

Why exhibit at Spotlight Nairobi?
  • Kenya is probably the third largest outbound market in sub-saharan Africa (after Nigeria & South Africa).
  • Kenya Airways has an extensive route network from Nairobi to Southern, Central & West Africa and the Indian Ocean islands.
  • Kenya is a gateway to East Africa with over 135 million people and the Common Market for Eastern and Southern Africa (Comesa) market with over 450 million people.
  • Nairobi is ranked fifth in terms of numbers of US Dollar millionaires in Africa with 5,000 individuals worth at least one million dollars (report published by New World Wealth/Henley & Partners). There are a further 3,500 high-net-worth Kenyans in other cities in Kenya.
  • USD2,000 is the average income per person In Kenya
  • Kenya is a prime market for South Africa with 42,403 arrivals in 2023 plus thousands of expats resident in Kenya who visit South Africa on business and holiday.
  • Kenya Airways now offers 4 flights a day to JNB and a daily flight to CPT
  • Airlink offers daily flights to Nairobi
  • Kenyans no longer require visas to visit South Africa
  • The expatriate and diplomatic communities and the United Nations Agencies headquartered in Nairobi represent a major business and leisure travel market opportunity with the added potential of significant conference business.
  • Other important Kenyan outbound market segments include shopping, medical tourism, sports groups and buyers attending trade exhibitions.
Who Should Exhibit:
  • Kenyan, Zanzibar & Indian Ocean resorts,
    African hotels and hotel groups,
  • East African hotels and safari lodges,
  • Nairobi-based hotels seeking group & conference business from Nairobi-based travel agents and DMCs,
  • Tourism Boards and Inbound DMCs promoting outbound travel from Kenya to their destinations,
    Regional & international airlines,
  • Other tourism suppliers.
Who Will Attend the TravelExpos:
  • Kenyan corporate and leisure travel agents,
    Outbound tour operators,
  • East African regional tour operators,
    Conference organisers,
  • Corporate travel planners from major corporate accounts,
  • Government departments, NGOs and UN agencies (Nairobi is the Africa HQ for UNO).
Expected Attendance:

Due to the high number of attendees at our Nairobi workshops we will be holding TWO sessions in Nairobi on Wednesday, 17 July & Thursday, 18 July – (6 hours each).

Total expected attendance 350 – 450 (two different groups of 175 each day)

How will workshop attendance be promoted?
  • The Spotlight TravelExpo is extensively advertised to the travel trade in Kenya by e-mail broadcasts
  • We also encourage travel agents to invite their corporate accounts to attend the workshops with them
  • Our hotel and airline partners will distribute invitations to their key corporate accounts and conference organisers
  • We have appointed a well-known Nairobi-based events company to distribute the invitations, handle the registrations and to chase up the replies
  • Both the Kenya Association of Travel Agents (KATA) and KATO (Kenya Association of Tour Operators) support Spotlight and send out invites to their members
Workshop format

The workshop format will be a FREE-FLOW table-top format with approximately 40 tables.


Tuesday, 16 July
  • Arrive Nairobi
  • Day free for sales calls in Nairobi.
  • 18h30 – 20h30: VIP Cocktail party for major travel agencies & tour operators in association with KATA and KATO at Sarova Panafic
  • We suggest you overnight at Sarova Panafric – the venue for the Spotlight session on 17 & 18 July. See accommodation rates below
Wednesday, 17 July - Sarova Panafric Hotel
  • 07h30: Exhibitors set-up tables
  • 08h30: Trade registration
  • 09h00 – 12h00: Spotlight TravelExpo begins
  • 12h00: Prize draw
  • 12h30 – 13h30: Finger-lunch for attendees and exhibitors
  • 13h30 – 16h30: Spotlight TravelExpo continues
  • 16h30: end of Spotlight TravelExpo
Thursday, 18 July - Sarova Panafric Hotel
  • 08h30: Trade registration
  • 09h00 – 12h00: Spotlight TravelExpo begins
  • 12h00: Prize draw
  • 12h30 – 13h30: Finger-lunch for attendees and exhibitors
  • 13h30 – 16h30: Spotlight TravelExpo continues
  • 16h30: end of TravelExpo
Table Cost:
  • USD1,600/ZAR29,500
  • Please note: All costs exclude VAT for South African companies
Costs Include:
  • All TravelExpo expenses & promotional costs
  • Two morning coffee breaks, two finger-lunches and one cocktail party including snacks & drinks
  • A 50-word description and logo in official catalogue distributed to all attendees
  • Full contact address list of all attendees will be sent to exhibitors after the TravelExpo
  • A maximum of two staff per table. Additional staff will be charged USD30/ZAR550 per person to cover catering costs.
Sponsorship Opportunities
  • Full-page advert in the exhibitor directory: USD150/ZAR1,800
  • Coffee & tea during registration plus video screened during expo: USD500/ZAR5,000 per day
  • Cocktail party Gold Sponsor plus video screened during the expo: USD1,900/ZAR20,000
  • Soft drinks during one lunch: USD350/ZAR6,500
  • Soft drinks at both lunches: USD700/ZAR13,000
  • Logo printed on 400 visitor badges: USD200/ZAR3,500

We are likely to be fully-booked very quickly, so please send your booking form as soon as possible. The venue can only accommodate a maximum of 40 Tables! To ensure an even spread of exhibitors from all regions of Africa we will have to limit the number of exhibitors per country.

Accommodation at Sarova Panafric Hotel

Single B&B, per person, per night:

  • Panafric Room: USD125
  • Deluxe Room: USD150
  • Panafric Executive Room: USD180

Twin/double room supplement USD50 B&B

Reservations: Email:
(Tel: +254 709 111 000) and CC: Yula Kajune:
(Tel: +254 202 767 228) Ref: Spotlight Panafric


South Africans are required to submit online eVisas for Kenya (no cost). Most other nationalities require eVisas for Kenya. Yellow fever inoculation certificates are required.

Thank you to our supporters and sponsors

Booking Form: Spotlight TravelExpo: Nairobi 2023

Payment can be made either in EUR, USD or ZAR to Houston Travel Marketing Services in South Africa.
PLEASE NOTE: All quoted costs are excluding South African VAT – payable by South African registered companies only.
Rand / Dollar / EURO Exchange Rates: Houston Travel Marketing Services reserves the right to increase the Rand and US Dollar cost of the TravelExpo’s due to fluctuations in the exchange rates.