Gaborone (Botswana)

Our previous Spotlight Gabs workshops over the past 13 years have always been a great success with enthusiastic attendance by the travel trade from all over Botswana.

Download PDF Version here

At the 2018 workshops, 36 Exhibitors and 120 Trade and Corporates attended the two sessions. 22 different Travel Agencies attended (some with all their staff.)

For 2019 we are again doing two sessions: We start off with a VIP Cocktail Party for Senior Managers /Directors of Travel Agencies on Thursday 25 April and on Friday morning 26 April, we have the morning session for the travel trade at Avani Gaborone Hotel.

This workshop is a Spotlight on Everywhere … Overseas Travel, Africa, Regional and Domestic Travel within Botswana.

Gaborone is always one of the most enthusiastic audiences we have and the feedback we receive from Exhibitors is always very positive.

Gaborone is a thriving commercial centre in Southern Africa with a booming economy and it has become the centre of the global diamond industry.

Overseas Travel is increasing and there are 25 IATA Travel Agencies in Gaborone so it will be an ideal opportunity for Airlines, International Tourist Offices, Cruise Companies and Coach Tour Companies to network with agents.

Gaborone residents are great weekend travellers. This workshop is an ideal chance for Hotels, Lodges and Tourism Organisations within Botswana and over the border in Madikwe, North West, Limpopo, Gauteng etc. to promote their packages, lodges, shopping opportunities etc.

This workshop will promote   

  • Outbound Overseas Travel from Botswana
  • Inter-regional Travel from Botswana to South Africa and other African Countries.
  • Domestic Travel within Botswana  

Who Should Participate (as Exhibitors)

  • Hotels and Safari Lodges
  • International Airlines 
  • Tour Operators
  • Provincial Tourist Boards 
  • Regional & City Tourism Associations 
  • Car Rental 
  • Beach Resorts
  • Cruise Companies,
  • European Coach Tours
  • Overseas Tourist Offices

We expect 25 – 30 Exhibitors to participate in the workshop

Profile Of Buyers Attending

  • Botswana Corporate and Leisure Travel Agents,
  • Inbound and Regional Tour Operators,
  • Corporate Travel Planners (Secretaries),
  • Government Departments,
  • NGO’s and Embassies in Gaborone and;
  • Press.

Workshop Format

Table-top workshop – Free Flow (not scheduled appointments). One late afternoon VIP Networking Cocktail Party for 30 Senior Travel Agency Directors session plus a 3-hour breakfast session for approx 80 trade attendees.

How Will The Workshop Be Promoted?

  • I have appointed a Gaborone-based Conference Company to hand-deliver invitations and chase up registrations. 
  • Invitations will be sent using our specifically targeted databases to Travel Agencies (Leisure and Corporate), Inbound and Regional Tour Operators, and major Corporate Travel accounts.
  • Frequent reminders will be sent via email and telephone follow-ups.


Thursday 25 April – Gaborone

  • Fly or drive into Gaborone.
  • 18h00-20h30: VIP Networking Cocktail Party for Exhibitors to meet 30 Senior Travel Agency Directors / Managers

Friday 26 April – Avani Gaborone Hotel

  • 08h00-13h00: Breakfast and Workshop for trade.

Hotel Accommodation

You will need one night’s accommodation on Thursday 25 April. We have special rates at Avani Gaborone Hotel and other hotels and we will advise these rates on confirmation of your booking.


No special offers – suggest you check with Air Botswana, SAA, to see the best deals.

Driving To Botswana

Very, easy drive via Rustenburg and Zeerust on toll road, about 4 and a half hours to Tlokweng border post near Gaborone. You need an insurance “over border” letter from your Brokers and a special letter from your vehicle finance house.   Border fee is approximately  P150 (R160).

Costs Include (See booking form for workshop costs):

  • Workshop venue,
  • Catering expenses,
  • Extensive marketing campaign,
  • Snacks and drinks at Cocktail Party on 25 April
  • Light Breakfast & lunch on 26 April.
  • Full database of all attendees for follow up sales purposes.
  • Listing + logo +30 word company description in Programme given to each attendee.

Not Included

Flights to Gaborone; airport transfers, Hotel accommodation (trade rates are being negotiated) and meals other than specified.

Download PDF Version here

Spotlight Travel Workshop: Gaborone 2019: Booking/Information Form

Workshop Selection:

Company Details

Terms and Conditions of Participation

  • Payment can be made either in EUR, USD or ZAR to Houston Travel Marketing Services in South Africa.
  • PLEASE NOTE: All quoted costs are excluding South African VAT - payable by South African registered companies only
  • Rand / Dollar / EURO Exchange Rates: Houston Travel Marketing Services reserves the right to increase the Rand and US Dollar cost of the workshops due to fluctuations in the exchange rates.

All bookings are subject to the Standard Terms & Conditions of Houston Travel Marketing Services CC as published here:

Terms and Conditions of Participation.

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